Social Media Design
At Custom Ink, one of our strongest advertising avenues was through social media. Each paid ad and each post is crafted to focus onto specific value propositions, products, and messaging that is relevant to it’s intended market.
Animated Social
My responsibility as Senior Designer and Art Director was two-fold; creation of precedent setting designs, and providing the other designers on my team with templates that were easy to update with new products/content. This allowed us to accomplish hundreds of these ads within a calendar year, and provided a major impact to Custom Ink’s impressions and revenue.
Carousels
Data from our vendors showed that when it came to product focused advertising - carousels tended to outperform our other media.
